To launch your own coffee brand in New Hampshire, pick your path first: roast in-house or use a contract roaster; sell direct under NH’s Homestead Food Operation if eligible, or open wholesale with a licensed commercial facility. Form a New Hampshire LLC ($100 filing; $100 annual report due Apr 1), get an EIN, and register your roasting/packing site with FDA as a food facility. If producing at home, confirm roasted coffee qualifies under HFO and follow direct-to-consumer limits and labeling; otherwise obtain a DHHS Food Protection food processor license and local fire/mechanical permits for a gas roaster, proper make‑up air, and venting. Build SOPs: green coffee lot intake, roast logs, COA tracking, lot coding, and recall plan. Labels must show identity (Roasted Coffee), net weight in oz and g, ingredients, business name/address; add allergens for flavored coffee, and Nutrition Facts only if you make claims. Calibrate scales to NH Weights & Measures standards. Pricing: no sales tax on bagged beans; aim 60–70% gross margin; wholesale at 50% of MSRP; use GS1 UPCs and case packs. Execution: nitrogen‑flushed, one‑way‑valve bags; a_w <0.6; storage <70°F; Shopify + USPS Cubic; subscriptions; pitch NH grocers, co‑ops, and “NH Made.” farmers markets and corporate gifting
