To set up a coffee shop in Indonesia, decide your vehicle first: a local PT (Indonesian shareholders) or a PT PMA (foreign-owned; minimum investment IDR 10B per KBLI, with at least ~IDR 2.5B paid-up). Select the correct KBLI under Food & Beverage Service (commonly 5610/5630) and apply via OSS RBA to obtain: NIB, KKPR (zoning), environmental approval (SPPL for low risk; UKL-UPL if larger), and the tourism business registration (TDUP) for restaurants/cafés. Secure PBG/SLF for the premises, a Hygiene-Sanitation Feasibility Certificate from the local Health Office, and—if serving alcohol—the local retail alcohol permit. If you claim halal, certify with BPJPH; if you package beans for retail, add SPP-IRT/BPOM as applicable. Register tax (NPWP); charge local Restaurant Tax (typically 10%) on dine-in; register as PKP for VAT only if you sell taxable goods and exceed the threshold. Hire primarily Indonesian staff; for expatriate managers, obtain RPTKA and work permits, and enroll employees in BPJS. Budget realistically: Jakarta rent IDR 200–600M/year for 80–150 m²; fit-out IDR 4–8M/m²; espresso setup IDR 120–300M. Operationally, insist on QRIS-enabled POS, integrated inventory/COGS, vetted suppliers, preventive maintenance, and clear SOPs. Protect your brand (DGIP trademark) and list on GoFood/GrabFood to accelerate traction. Also track daily break-even targets.
